A handcrafted, custom-made Italian sports car with a “super-hybrid” engine infused with artificial intelligence (AI) smarts?
Oh, and 965hp.
Welcome to the mad, bad and insane Berlinetta by Puritalia Automobili.
It’s been crafted over four years, Puritalia says, to fill in the “unique experience of having your car handcrafted to your own specifications”.
More will be revealed at the Geneva Motor Show, which takes place on March 7-17.
The company says its bespoke creations harken back to the 50s and 60s, the golden years of Italian car designs.
Each car takes 800 hours just for all the carbon-fibre painting and finishing.
The company takes pains to mention that it takes longer to put on the finishing touches to the Berlinetta’s carbon fibre than it is to make some “industrial” supercars.
A carbon-fibre tub forms the core of the car, surrounded by aluminiun sub-frames and suspension plates CNC-machines from a single billet of aerospace-grade aluminium.
Oh, and that engine. Puritalia is keeping mum on details about the massive 965hp motor powering the Berlinetta, but it will be a V8 engine paired to a rear parallel-mounted advanced axial flux electric motor.
Torque? Yes, plenty of it. 1,248Nm, to be exact.
Puritalia’s Purhydrive (sounds like what a petrolhead would call his or her pet cat) learns the driver’s style and uses cloud-based AI to adjust the electric power output.
Meanwhile, you can control the Berlinetta via the interior touchscreen, voice commands or even a smartphone app.
“You” refers to the 150 lucky customers who will get this car.
“We like to think that we don’t sell our cars. We entrust them to owners who can take care of them and enjoy them, because they understand and appreciate the exacting technical details and the care we put into building them,” said Puritalia’s chief executive and founder Paolo Parente.