The new Mazda 3 will be rolled out to global markets in early 2019, with North America getting first dibs on the Japanese automaker’s latest incarnation of their population compact sedan.
Mazda’s Kodo design language makes a more matured appearance in the new model year, with subtle curves throughout the body.
The hatchback and sedan models will have “distinct” personalities, despite sharing the same name, according to Mazda’s press statement.
The hatchback will be more dynamic, while the sedan will have a more elegant air.
Under the skin, the new Mazda 3 adopts the new Skyactiv-Vehicle architecture, comprising the latest Skyactiv-X, Skyactiv-G and Skyactiv-D engines.
Mazda has tuned the new model’s acceleration, turning and braking to feel “completely natural”.
The new Mazda 3 keeps the long-running line fresh, having sold over 6 million units since debuting in 2003.
The new Mazda 3 has “delivered Mazda’s renowned driving pleasure to customers all over the world and (has) been mainstay of global production at key plants”, the automaker said.
Mazda’s representative director, president and chief executive Akira Marumoto said the new car was a “new era” for Mazda.
“The next generation of Mazda cars will enhance the value of the car-ownership experience. Through these products, we will further raise Mazda’s brand value and work towards our goal of building ever stronger bonds with customers all over the world,” Mr Marumoto said.
Group Test: Mazda 3 versus Volkswagen Golf versus Toyota Auris