It was on 4 July 1957 that the “great little car”, the embodiment of mass car ownership, was launched in Turin. Its success was refreshed in 2007 and then in 2015, with this year witnessing the milestone of two million cars sold.
A gift for Fiat 500 fans, the 500 Anniversario is a commemorative series packed with special features at an affordable price.
Available both as a hatchback and as a convertible, the 500 Anniversario honours the 1957 Italian-made icon with a contemporary re-interpretation of stylistic features that made it famous in the Dolce Vita years.
The stylistic details are a modern reworking of its great forerunner’s unmistakable design signature.
The sixties look that references some of the historic key features of the car includes the two fresh, specific colours inspired by the liveries of the timeless icon, the chrome accents on the bonnet and mirror caps, the historic Fiat logos, and the 16-inch vintage-style alloy rims which recall the spokes of classic car wheels. The elegance of the car is sealed by the cursive “Anniversario” logo sported on the tailgate.
Inside, every detail is designed to capture the carefree style and mood of the sixties, but with an innovative touch. The new seats, in fabric with horizontal stripes in perfect sixties style, piping and embroidered 500 logo, partnered with the Sicilia Orange and Riviera Green bodywork colours, effectively evoke the Dolce Vita years.
The Fat 500 has always had an inimitable look, and the Anniversario trim level is heir to this sophisticated vitality and verve, clearly expressed in the body-coloured dashboard. The trademark attention to details is clear in the “Anniversario” logo embroidered in a contrasting shade on the floor mats. 
The original 1957 and modern 2007 editions of the Fiat 500 are international icons of Italian automotive design.
