Reflecting Aston Martin’s racing pedigree, AMR takes technology and inspiration from motorsport to amplify the sporting prowess present across the model range. With enhanced performance, sharper dynamics and more powerful design language, AMR takes Aston Martin’s road cars to new and exciting extremes.
The AMR brand follows in the wheel tracks of successive iconic Aston Martin road cars which boasted top-level racing pedigree. In the mid-1930s, the success of Aston Martin’s Team Cars in the Ulster TT road race led the marque to build further examples of the lightweight two-seater for sale to the public. In 1951, Sir David Brown introduced uprated and highly desirable “Vantage”-specification models, and steered the marque to an historic outright win at Le Mans with the iconic DBR1 in 1959.
Since the formation of Aston Martin Racing (AMR) in 2004, the marque has enjoyed success in the FIA World Endurance Championship (WEC), winning the 2016 FIA WEC GT Drivers Championship, while also securing three class victories at the 24 Hours of Le Mans over this period. Similarly, Aston Martin Racing’s GT3 and GT4 racers have secured countless victories and championship titles around the world.
Two AMR concepts have been unveiled: the Rapide AMR and Vantage AMR Pro. The Rapide represents the first tier of AMR, enhancing the four-door sports car with a comprehensive suite of power, chassis and styling upgrades, plus a spectacular new interior treatment. The Vantage AMR Pro, heavily influenced by Aston Martin Racing’s WEC-winning V8 Vantage GTE, is the pinnacle – an uncompromising demonstration of AMR’s “Track to Tarmac” philosophy whereby race technology is transferred to road cars.
Both the Vantage AMR Pro and Rapide AMR will be put into production – the Vantage in an extremely limited series of no more than seven cars, and the Rapide as a run of only 210 cars. They are the start of a programme that will eventually see an AMR version of every model in the Aston Martin range.
While future development of the core AMR models will be part of Aston Martin’s central vehicle engineering teams, development of all AMR Pro models will be under Q by Aston Martin Advanced Operations. This highly skilled department already has extensive experience of creating extreme Aston Martins, with recent projects including the Vantage GT12, Vantage GT8 and Aston Martin Vulcan.
Underlining Aston Martin’s commitment to its new high-performance brand, AMR’s European development and brand centre will be based at Aston Martin’s state-of-the-art Nürburgring Test Centre, which is situated within sight of the legendary Nürburgring Nordschleife racetrack. 
