General Motors’ motorsports heritage takes the pole position in GM World in the heart of the company’s Renaissance Centre headquarters in Detroit.
A dozen modern and vintage racing vehicles and pace cars from across the motorsports spectrum fill the new display, which opened to the public ahead of the June 1-3 running of the Chevrolet Detroit Grand Prix.
GM World fills the five-storey atrium of the Renaissance Centre. The experiential installation includes vehicle displays, large LED information screens and a vehicle turntable around the atrium’s central column. Specialists are on hand to answer questions about the displays and the roster of new vehicles. Additional vehicles will be added this summer, and the display also features racing engines from various series.
The featured vehicles in the new motorsports display are:
1967 Camaro Indy 500 pace car that was driven by Mauri Rose
2015 Corvette Indy 500 pace car that was driven by Jeff Gordon
2016 Camaro SS Indy 500 pace car that was driven by Roger Penske
2018 Silverado NASCAR support truck
Silverado NASCAR Camping World Truck Series pace truck
2012 #90 Corvette Daytona Prototype
2018 #48 Camaro ZL1 Hendrick Motorsports Jimmie Johnson NASCAR race car
2018 Camaro ZL1 pace car
2017 Chevrolet IndyCar
2018 Camaro GT4.R “Blackdog Speed Shop” World Challange GTS race car
2001 Corvette C5-R American Le Mans Series race car
2015 Cadillac ATS-V.R IMSA GT-3 race car
1987 #5 Rick Mears Chevrolet-powered Penske PC17 IndyCar race car
The strong contingent of Chevrolet racing cars and murals acknowledges a century of winning racing history, from IndyCar — where brand namesake Louis Chevrolet forged his reputation more than a century ago — to NASCAR, IMSA, NHRA and more.
“GM’s Chevrolet and Cadillac brands have both had long, storied histories in motorsports,” said Jim Campbell, US vice president of Performance Vehicles and Motorsports. “Racing is a fundamental part of what we do — from transferring technology learned on the track to help us build better vehicles to connecting with consumers through something they love.”
General Motors’ new motorsports-themed experience is in the company’s Renaissance Centre headquarters in Detroit, USA.
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