Pandas and drummers, plus the potential to export Chinese cars aplenty.
It looks like the American auto industry, once an international beacon of trade and industry, will never shine as brightly as before. But who will take its place at the top? Punters are betting on either the Germans or the Japanese.
While that is a likely eventuality, there are other car-making nationalities that cannot be ruled out completely, such as the Koreans, Indians and Chinese.
The Japanese and Germans will probably rule the next two to three decades. After which, they’ll face stiff competition from the others, especially the mainland Chinese.
Today, Chinese cars lack lustre (and can seem strange, like these examples), but they’re selling extremely well in their home market. And everyone knows that China’s car market is insatiable. This means the Chinese carmakers are getting rich fast, and they’re able to ramp up investment in technology, design, manufacturing science and, last but not least, advertising and marketing (which include motor shows in Beijing and Shanghai).
What the Chinese are grappling with now is a fragmented industry back home. There are literally over a hundred players. But without a doubt, the stronger names will prevail, and the survivors will be a force to be reckoned with on the global stage.
China’s motor shows are dominated by the strongest Chinese car brands, some of which are ambitious, too.
