From now till 21 February 2018, Jaguar owners do not have to worry about carpark spaces when they visit United Square Shopping Mall. Because as part of its customer rewards programme, Wearnes Automotive has partnered with UOL Property Investments Pte Ltd to brand and reserve two parking lots exclusively for Jaguar owners.
Located at level 4A of the mall’s multi-storey carpark, the lots are clearly demarcated by a brightly lit Jaguar logo, coupled with distinct red LED lights and “Reserved for Jaguar Owners” signage.
This “Reserved for Jaguar” campaign is part of Wearnes Automotive’s ongoing efforts to build and reward customer loyalty. Other initiatives include Jaguar driveaways, birthday treats and invitations to exclusive owners’ events.
This writer wonders why some carparks in Singapore are so badly designed.
Cars are getting bigger, but not the carpark spaces in Singapore.